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This is the plaza for place brand management and anyone involved or interested in place branding (city branding, nation branding, country branding, regiobranding).
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This is the plaza for place brand management and anyone involved or interested in place branding (city branding, nation branding, country branding, regiobranding).
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Thanks Ausies!
Best ever promotion & summary of our book for its conciseness.
CityMarketing.co.au
06/05/11
The 3Gap Model for Place Branding
"We’re intrigued by the 3Gap Model for Place Branding in Robert Govers and Frank Go’s book Place Branding – Glocal, Virtual and Physical Identities".
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